About Business

Business Summary

Market intelligence, custom research, surveys and strategy consulting from Gurugram.

Business Description

Ken Research Private Limited is a Gurugram-based research and consulting company serving organisations that need market evidence for expansion, product planning, customer understanding and supplier decisions. Its services combine published reports with commissioned assignments.

Detailed Business Description

Ken Research combines market intelligence and primary research to help organisations evaluate growth, customers and commercial opportunities.

At a Glance

Contact Ken Research Explore Official Reports

From a Market Question to a Research Assignment

Ken Research’s work spans two different buying needs: ready-defined reports for an industry overview and commissioned research for a particular business decision. Its consulting, survey, expert-network and procurement services provide different ways to investigate that decision. Choosing the relevant service depends on whether the missing evidence concerns market demand, customer feedback, a supplier shortlist or a proposed expansion.

The company dates its founding to 2011. Its current About page identifies Ankur Gupta and Namit Goel as founders and directors, with Avdhesh Singh as Chief Digital Officer.

Industries and Customer Applications

The official site groups research into fourteen broad sectors, including automotive and logistics, consumer and retail, healthcare, technology and telecom, financial services, energy, manufacturing and construction, food, agriculture, education, media, metals and chemicals, defence, and the public sector. These are subjects of research, not businesses that Ken itself operates.

Corporate strategy and product teams can use the work to examine a new market or adjacent category. Procurement teams can compare supply alternatives; customer-experience and HR teams can commission feedback studies. Investors and transaction teams may use commercial research to understand a target market. Market estimates and forecasts remain analytical inputs, not guaranteed outcomes or investment recommendations.

Research Approach and Engagement

Ken’s published process combines desk research with primary inputs such as surveys and expert discussions. For market-entry assignments, it describes demand and competition assessment, feasibility analysis, route-to-market choices and implementation planning. The survey workflow adds audience segmentation, question design, collection, comparison and visualisation. The source mix and deliverables depend on the assignment; no independent audit of its accuracy claims is implied here.

An initial enquiry can specify the decision to be made, relevant countries, customer group, information gaps and intended use of the output. The official site provides discovery-call and enquiry routes.

Examples of Published Assignments

EMA Partners — Industry Research for Offer Documents

EMA Partners India Limited’s January 2025 prospectus identifies Ken Research Private Limited as the provider of an August 2024 report on India’s staffing and recruitment market. The issuer commissioned the report for industry understanding in connection with its offer. The document also states that this third-party information has limitations. This supports a specific industry-research contribution, not endorsement by SEBI.

Logistics and Product-Expansion Examples

Ken’s own consulting pages describe road-freight and warehousing analysis for DHL, strategic mapping for Aramex, and product-line expansion work for Petronas Malaysia. These are business-reported project examples, not independently verified performance results. They illustrate the use of market and competitor research in logistics and industrial growth decisions.

Office Network and Enquiries

The Indian office is Unit 14, Tower B3, Spaze I Tech Business Park, Sohna Road, Sector 49, Gurugram, Haryana, India. The current website also lists locations in Dubai, Tangerang in Indonesia and Doha. These listed offices are distinct from the much wider set of countries covered by research; the profile does not describe several countries as simultaneous headquarters.

The official footer publishes sales enquiries on +91 90153 78249 and [email protected]. Published research and office details can be explored through the official site rather than assuming every service is available on a walk-in basis.

Report Access, Licensing and Customer Support

The website sells access to research and offers individual and corporate licence options. Its terms distinguish login access from emailed deliverables and set different copying, printing and citation permissions. Analyst follow-up is described for selected licences. The applicable report page and written order should establish the deliverable format and permitted use; buying access does not transfer unrestricted rights to republish a report.

The current terms generally rule out returns after dispatch and describe discretionary eligible credits rather than an unconditional cash-refund promise. Delivery descriptions also differ by format. For current access, delivery and cancellation conditions, consult Ken Research’s published terms and the order-specific confirmation.

Frequently Asked Questions

How does a published report differ from a custom assignment?

A published report covers a defined market and period. A custom assignment is scoped around the client’s own geography, customer segment or commercial decision, rather than assuming the catalogue report answers every question.

Can Ken Research survey an existing customer base?

Its survey FAQ says a client can use its own audience or combine internal data with external panels. Audience selection, questionnaire design and the intended output should be defined in the project scope.

Does the Gurugram address represent its entire research coverage?

No. It is the Indian office. The website describes international research and lists additional offices; market coverage does not mean there is a company office in every country studied.

Are reports unrestricted documents after purchase?

No. The published terms distinguish individual and corporate licences, with different access, copying and citation permissions. The selected licence and written order govern use.

What is the evidenced IPO-related role?

An EMA Partners prospectus names Ken Research as the provider of a commissioned industry report. That establishes a research contribution, not regulatory endorsement, underwriting authority or guaranteed IPO approval.

Information Sources and Corrections

Principal sources: company background, consulting services, survey scope, procurement research, official report catalogue and the EMA Partners prospectus hosted by SEBI. Business representative with a correction? Contact Siachen with this profile URL and a supporting source.

Siachen Business Information & Verification

Independent information checks for this business profile.

These statuses describe the information checked for this profile. ‘Not Yet Checked’ means the review is pending; it does not indicate a concern about the business.

iOfficial Website — Supported

iBusiness Contact — Supported

iBusiness Email — Domain Matched

iBusiness Location — Supported

–Registration / Licence — Not Yet Checked

iOperating History — Supported — founded in 2011, company-reported

iEmployee Count — Business Provided — LinkedIn company-size range 201–500

iLegal / Company Type — Private Limited

–Incorporation / Registration Status — Not Yet Checked

–Incorporation / Registration Year — Not Yet Checked

iRegistering Representative Name — Ankur Gupta — Business Provided

–Representative Position / Designation — Not provided in the profile form

iRepresentative Verification — Business Provided

Information checks are not a product-quality assessment, endorsement or guarantee of service. The website supports current business contacts and operating history; calls, mailbox delivery and current registry standing were not independently tested. The LinkedIn size range is business-provided, not an audited employee count; the website’s analyst and external-expert figures are not interchangeable with payroll headcount. Founding year is not incorporation year. No securities-intermediary or investment-adviser authorisation is claimed.

Last reviewed — 18 October 2026

Siachen Reader Note

Business information naturally evolves over time as organisations introduce new products, services, facilities, technologies, certifications, leadership changes and operational improvements.

This Business Knowledge Profile has been prepared using information available from the company's official website, where available, and other reliable public sources at the time of research.

As business information may change after publication, readers are encouraged to visit the company's official website, where available, or contact the business directly to obtain the latest information regarding products, services, pricing, operating hours, admissions, appointments, certifications, contact details, locations and other important updates before making business decisions.

Siachen Business Knowledge Platform periodically reviews Business Knowledge Profiles wherever practical. However, the official website, where available, and authorised representatives of the business remain the most reliable sources of current information.

Products / Services

Published Market Intelligence Reports

The report store organises research by sector, country and region. Individual listings provide a defined subject, publication information, research scope, segmentation, methodology and table of contents. These reports can help a strategy team establish a market baseline or compare competing suppliers and channels. Report dates, geography and licence differ by title; a catalogue listing is not a guarantee that every question is covered.

Custom Research and Market-Entry Strategy

For a new geography or business line, Ken describes demand assessment, market sizing, competitive analysis, feasibility work and route-to-market planning. Assignments can examine whether to enter alone, through a partnership or through an acquisition, followed by an implementation roadmap. This is relevant where a business needs an analysis built around its own capacity and commercial objectives rather than a general industry overview.

Market Penetration and Product Diversification

The consulting portfolio separates entering a new market from expanding within an existing one. Penetration work addresses customer priorities, channel choices, pricing and competitive positioning; diversification evaluates adjacent products and product-market fit. A useful output is a business case connecting the proposed expansion to demand and operating requirements, rather than a promise of sales growth.

Commercial Due Diligence and IPO Industry Research

Ken advertises commercial due diligence, target screening, competition benchmarking and IPO-related research support. The clearest independently documented example reviewed is its commissioned Indian staffing and recruitment industry report cited in EMA Partners’ January 2025 prospectus. This profile describes that market-research role; it does not present Ken as a verified merchant banker, securities intermediary or source of personalised investment recommendations.

Customer, Employee, Dealer and Brand Surveys

Survey services cover customer satisfaction, employee engagement, dealer feedback, brand perception, and customer needs, desires and pain points. Ken describes questionnaire planning, respondent segmentation, online and offline collection, analysis and dashboard presentation. The company says it can work with an existing client audience as well as external panels. This helps distinguish research into an organisation’s own customers or channels from broad market forecasting.

Expert Interviews and Primary-Market Validation

The expert-panel service, presented as Ken Konnect, matches an information requirement with relevant industry professionals. Its stated process moves from discovery and screening to profile selection, engagement planning and interviews. Clients may request several perspectives to test a commercial hypothesis. Panel members are external research participants where applicable, not evidence of Ken’s employee headcount or permanent offices.

Procurement and Supplier Intelligence

Procurement research covers category diagnosis, supplier benchmarking, pricing and cost analysis, sourcing options and supply risk. The published process includes creating supplier longlists, checking capabilities, collecting specifications and commercial inputs through requests for proposals, and comparing shortlisted suppliers. It addresses purchasing decisions across materials, packaging, energy, logistics and industrial services; it is not a claim that Ken manufactures or sells those goods.